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Do violent video games actually decrease violent behaviour?

How to Create 'Hyper-Casual' Games for Marketing

Hyper casual games have improved the mobile gaming experience in an unexpected way. Hyper-casual games are known for their simple gameplay and minimal…

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Why Game Marketing is the Future of Advertising Campaigns

As a marketer, you should always be seeking new channels to reach and engage with your customers regardless of whether or not your campaigns are strug…

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How to Make the Best Use of Gamification

If you’ve ever collected Air Miles or tried to get to the next level on a computer game, then you’ve experienced gamification - the art and science of…

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Do violent video games actually decrease violent behaviour?

It’s currently Mental Health awareness Month, and with that in mind we wanted to take a moment to look at video game violence and the level of legitim…

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Gamify's Star Wars Day Top 10 for May the 4th

Today is Star Wars Day, May the 4th be with you! and here at Gamify, we would be amiss if we didn’t take this opportunity to shine a light on some of …

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Gamify’s Top 10 SuperHero Games for National Superhero Day

Comic books and video games are simply made for each other, but the two mediums do come with diehard fans that will not easily be won over. For as lon…

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Enhancing UX With Gamification

It's estimated that there are about 2.2 billion gamers on this planet; this is about 1/3rd of the total human population! In case you haven't noticed,…

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10 Common Myths About Gamification

There are many common myths and misconceptions surrounding gamification that can hinder its successful implementation as a marketing, business operati…

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Gamify keep things light during self-isolation from Covid-19

Gamify is one of the world’s leading gamification marketing companies, developing branded HTML5 mini-games for marketing campaigns. Formed in 2018 wit…

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Gamify’s Review on Jane McGonigal’s “SuperBetter”

As big advocates for the power that game elements can bring forth when incorporated into non-game activities, of course we had to read Jane McGonigal’…

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Gamify’s 10 Favourite Mario Games for National Mario Day

This week is National Mario Day (Tuesday, March 10th), so Gamify would love to take this opportunity to shine a light on some of our favourite Mario v…

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Gamify’s 10 Favourite Pokémon Games for Pokémon Day

Today is officially Pokémon Day (Thursday, February 27th), so Gamify would love to take this opportunity to highlight some of our favourite Pokémon ga…

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Gamification 101: Game Mechanics & Game Dynamics

Gamification is the integration of game mechanics into what can otherwise be considered as non-game activities such as your website, marketing, servic…

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How to Create a Marketing Calendar

  Why mapping out campaign timelines and promotional dates is essential.

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8 Pillars of Successful Gamified Marketing Campaigns

  In this article, we’ll be going over the "8 Pillars of Successful Gamified Marketing Campaigns". After having done 1000's of campaign's we have boil…

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8 Core Human Drives in Gamification

  Games were originally created to motivate us to do things. This Power of "Fun" has changed the world many times over. 

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Top 4 Gamification Techniques with Dr Zac

Over the last few years, there's been a trend with gamification to add points badges levels or leaderboards, as a way to Gamify a product. This has be…

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5 Top Examples of Gamification - Dr Zac

  5 Gamification Examples Gamification has been used effectively over a wide-range of different fields. Including fitness, education, productivity and…

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Best Fitness Apps in 2020

The Christmas break is well and truly over... All of the bad holiday habits are behind us and New Year's Resolutions are underway, let’s take a look a…

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Hyper Casual Games Marketing & Monetization Strategies - Gamify

We’re in the age of a digital explosion. From digital advertisements in Times Square and billboards along the freeway, to our handheld mobile devices—…

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CRM Gamification Strategies & Trends - Gamify

Customer-relationship management (CRM) is an approach to manage a company's interaction with current and potential customers. It uses data analysis ab…

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Gamification: Expectation vs Reality

However successful gamification has managed to become from case to case, the process has managed to carry an aura of mystery and uncertainty over the …

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Advergame: What Makes it Effective & Gets You The Most ROI?

Having a branded video game developed for the proliferation of your brand can seem like a daunting task. How do you convert your vision into a functio…

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The Gamification principles within Daniel Pink's Book, Drive

“Drive” is the fourth non-fiction book by Daniel Pink. The book was published on December 29, 2009 by Riverhead Hardcover. In the text, he argues that…

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Gamer Motivation Framework: Not all games are created equal

We all know that the use of mobile devices isn’t just becoming a common practice among people of all ages but rather a strongly incorporated tool in a…

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Game Genre & Statistics: Not All Games Are Created Equal

If there has ever been a myth that has been further debunked than any other in 2019, it is that of game campaigns only appealing to youths and males w…

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The 8 Steps to working with Gamify

Gamification marketing is a process. It isn't as simple as slapping your companies branding on a familiar game template and waiting for the numbers to…

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You vs Wild Netflix: The Gamification of Television Continues

"Every jungle, desert, mountain that I'm in... every decision is your decision. You're going to dictate what I do." - Bear Gryll’s 

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How to Boost Productivity at the Workplace With Gamification

Looking for ways to up your game when it comes to work productivity? Funnily enough, upping your “game” may just be the answer! (See what I did there?…

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How to Implement Multiscreen Advertising Strategies

People have been dividing their attention between screens at home from as far back as the laptop began to find it’s way into the living room, but the …

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