So, you think gamification is only for big companies with generous budgets? You'd be surprised at how many fun and engaging gamification examples exist on a modest budget.
For your Marketing endeavours to be effective you need your audience’s attention. If you want to optimise your audience’s behaviour, you need to optimise and analyse gamification. However, gamification is so much more than points, badges and rewards.
Despite the buzz and the potential of gamification, many companies and marketing agencies are either not using gamification in their marketing or they’re misusing gamification elements and falling short in their marketing. As a result, some companies are hesitating at the notion of gamified marketing because they can't see the Return on Investment (ROI) of gamifying their next campaign.
Using basic gamification techniques and game elements to jazz up your marketing and ramp up your customer retention doesn't have to be expensive or involve complicated programs and application software.
While Gamify provides a stand-alone campaign service, they’ve also recently launched their very own DIY software subscription called Gizmo.
Gizmo was Gamify’s solution to providing repeat customers with a more economical solution if they were to be creating on-going or seasonal campaigns. Putting the tools back in the hands of the marketing agencies and adding another bow to their quiver in what they can create for a marketing campaign.
Gizmo is one of the best Gamification Marketing Software Products available on the market to both agencies and companies of all sizes. Here’s why:
Gizmo helps you create interactive marketing experiences
While there are several reasons to launch a gamified marketing campaign, I can confidently say that Gizmo is capable of meeting all of these unique campaign needs, as its more than your average gamification software. Sure, it helps you plan, deliver, manage, and apply gamification to your marketing strategy, but it’s not limited to these baseline functions.
Gizmo’s system software helps you reskin game templates to fit upcoming campaigns just the way you need, with your own unique brand assets and creative elements. Whether you’re looking to increase brand awareness, customer engagement or educate customers on an upcoming product or service launch, Gizmo won’t let you down.
Gizmo is remarkably easy to use
Gizmo is an excellent choice for anyone who likes to start small but who thinks big on campaign ideas. If you have a Gizmo subscription and a team member that knows their way around creative suites like Photoshop and Illustrator, you essentially have a game developer on your team, and another product offering up your sleeve.
Out of the gate, Gizmo has a straightforward and simple user interface. You can create a branded-game experience, add leaderboards and rewards in less time than it takes for you to decide what you’re going to have for dinner.
Once you get the hang of it, you’ll find it’s just as easy to create games, automate campaign mail-outs with the MailChimp integration, embed the games into websites and social posts, and adjust campaign content and delivery as your needs change.
On top of that, we have both a tutorial video library and dedicated customer support that can walk you through the platform’s functions for a more comprehensive understanding of how to best use the software yourself.
You won’t find the same value anywhere else
You can start small with a Freelance plan and upgrade as your needs grow to either a Studio or Agency package.
There's a subscription plan to match every budget. Gizmo has no hidden fees: you get all the features you need and none of the ones you don’t, including features like white labelling, unique game building, cloud-control, social media sharing, shareable URLs, Mailchimp automation, data & analytics dashboards, customised profiles, client management, and so on.
All that, in the most competitive pricing plans for a gamification platform on the market.
Having a Gizmo subscription is a great choice for any marketing agency because its game library is always growing, it’s affordable, and the platform is built to be as easy to use as possible, allowing you to plan at any time and deliver optimal results on a marketing campaign.
Gamify’s HTML5 games launch and have adaptive formatting for all computer systems, devices and screens. It’s the ideal tool for those who have a smaller marketing budget but big ideas!
With a monthly subscription license, there’s no pressure to over-commit to the software. Users do not have to lock themselves into a 12 or 24-month contract, simply use the software and if there is any reason to stop you can end the service by the end of the month with no fuss.
If you have any further questions around Gamify’s pricing for either stand-alone campaigns or their Gizmo software subscription, then please reach out to the team in the connect box to the right of this article. Likewise, if you’d like access to a free 14-day trial of the Gizmo software, please enquire today so we can get you on your way.