Gamify Academy

Learn about all things Gamify in our Education Centre.

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Gamification

Learn more about the basics and motivational psychology behind Gamification

Introduction to Gamification

Dr Zac Fitz-Walter (PhD in Gamification Design) gives us a greater understanding of what Gamification is and where it originated from. Watch now to discover for yourself!
Doctor Zachary Fitz-Walter

Head of Education

Dr Zac Fitz-Walter (PhD in Gamification Design) gives us a greater understanding of what Gamification is and where it originated from. Watch now to discover for yourself!
Doctor Zachary Fitz-Walter

Head of Education

Examples of Gamification

See how some of the world's biggest brand names are using Gamification successfully and in many different ways.
Doctor Zachary Fitz-Walter

Head of Education

See how some of the world's biggest brand names are using Gamification successfully and in many different ways.
Doctor Zachary Fitz-Walter

Head of Education


Theory, Motivation and Trends

So what is it about games that motivates us to win and compete with others? Dr Zac delves into the theories and trends behind the gamification industry and it's future use.
Doctor Zachary Fitz-Walter

Head of Education

So what is it about games that motivates us to win and compete with others? Dr Zac delves into the theories and trends behind the gamification industry and it's future use.
Doctor Zachary Fitz-Walter

Head of Education


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Marketing

Learn how to successfully build and plan a Gamification Marketing Campaign.

8 Core Human Drives

What is it exactly that makes something feel fun and engaging? We discuss the 8 Core Human Drives that motivate these feelings.
John Shannon

CEO

What is it exactly that makes something feel fun and engaging? We discuss the 8 Core Human Drives that motivate these feelings.
John Shannon

CEO

8 Pillars of Successful Gamified Marketing Campaigns

Every marketing campaign is unique. By identifying and incorporating these eight pillars of successful Gamified Marketing Campaigns, it will ensure your is a campaign a win.

Alex Mospanyuk

Account Director

Every marketing campaign is unique. By identifying and incorporating these eight pillars of successful Gamified Marketing Campaigns, it will ensure your is a campaign a win.

Alex Mospanyuk

Account Director


How to Create a Marketing Strategy

Customer and brand interaction is so important. When you're fighting for attention online, how are your customers supposed to engage your campaign when they don't know you exist? Social media and EDMs are the best way to provide users with a direct link to your campaign.

Alex Mospanyuk

Account Director

Customer and brand interaction is so important. When you're fighting for attention online, how are your customers supposed to engage your campaign when they don't know you exist? Social media and EDMs are the best way to provide users with a direct link to your campaign.

Alex Mospanyuk

Account Director


How to Create a Marketing Calendar

Having a plan that outlines your marketing activities will keep you in the mind of your customers. Consideration of consistency, unique posts and key platforms will keep you on track to a successful Gamify campaign.

John Shannon

CEO

Having a plan that outlines your marketing activities will keep you in the mind of your customers. Consideration of consistency, unique posts and key platforms will keep you on track to a successful Gamify campaign.

John Shannon

CEO

Interested in what gamification can do for your business?

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