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Top 3 Reasons Why Gamification Works

Game Genre & Statistics: Not All Games Are Created Equal (part 1)

If there has ever been a myth that has been further debunked than any other in 2021, it is that of game campaigns only appealing to young males within…

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How to Make a Game without Coding

Have you always wanted to make a video game but don’t know where you would even start to make that happen? Fortunately, making a game without coding i…

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The 8 Steps to working with Gamify

Gamification marketing is a process. It isn't as simple as slapping your companies branding on a familiar game template and waiting for the numbers to…

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You vs Wild Netflix: The Gamification of Television Continues

"Every jungle, desert, mountain that I'm in... every decision is your decision. You're going to dictate what I do." - Bear Gryll’s 

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How to Boost Productivity at the Workplace With Gamification

Looking for ways to up your game when it comes to work productivity? Funnily enough, upping your “game” may just be the answer! (See what I did there?…

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How to Implement Multiscreen Advertising Strategies

People have been dividing their attention between screens at home from as far back as the laptop began to find it’s way into the living room, but the …

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Gamification for Better Business Outcomes - Motivating Users

Gamify’s video version of Neil Patel’s “How to use Gamification for better Business Results”

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Social Gamification, Mobile Apps, Personalization - Gamification 2021

Gamification has become mainstream fare for businesses, brands and consumers. It has found its way into groundbreaking science projects and presidenti…

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Gamify FAQs - Gamification For Advertising, Marketing

Today is “International ask a question day” (March 14th, look it up), so we’d like to take this opportunity to go over some of Gamify’s most frequentl…

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Gamification in 2021: Future of Immersive Technologies

In 2021, we can expect Gamification to step into a new level of accessibility, functionality and lifestyle integration as it would seem Gamification h…

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How To Pitch a Gamified Campaign To Your client - Advergames Campaign

You’ve done the research, you’ve read up on the benefits of an Advergame campaign and how a partnership with Gamify can add another arrow to your quiv…

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Game Template vs Custom Built Game - Which is better?

So you want to include an advergame in your next marketing campaign… but should you use an inexpensive preexisting game template or do you need a more…

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The History of Gamification - Journey from 1896 to the 21st Century

Before the industrial civilisation was established, marketers were experimenting with ways to inspire loyalty in their customers. Over 100 years later…

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Gamification at Trade Shows: 13 Ways to Make it Work

So you’ve decided that for the upcoming trade show, you really want your kiosk to standout so to not get lost in a sea of mediocre stalls and setups t…

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Advergaming: How Video Game Advertising Helps With Consumer Engagement

Advergaming has been around for years, but it’s never been more popular than right now—and for good reason.

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What Video Games do to your Brain - Effects of Gaming

For those of you who have grown up hearing from their parents, “Don’t play that video game for too long, it’ll rot your brain”, let’s take a deep-dive…

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In Game Advertising - Gaming, VR, Pop Culture Intersection

An interesting moment at the intersection of digital entertainment, virtual reality, music, and gaming took place recently. It may just be remembered …

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Targeting Transformist Demographic For Gamified Marketing

A group of multi-generational consumers that are twice as likely to act upon the content they consume, why wouldn’t you focus your marketing efforts o…

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Five ways to enhance your advergame campaign for greater results (video)

When doing anything in life, you want to yield the best results from your actions. When it comes to a gamified campaign it should be no different, you…

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Game Marketing Buzzwords - Advergaming, Transmedia, Brandification

The world of marketing through the lens of games, isn’t as simple as referring to any marketing venture as Advergaming. There are varied marketing opt…

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The Four Lenses of Game Making by Tadhg Kelly

For years, both games and their makers have been viewed through the lens of either gameplay or story. This has knowingly been an inadequate view until…

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The Bartle Test of Gamer Psychology - Gamer Types

When it comes to designing a gamified experience for your audience, there are things to consider beyond demographics. There is also a need to identify…

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The 10 Best Gamification Blogs to Follow For Gamification Trends 2021

If you’re at all like us here at Gamify, we love to keep up with the latest news and trends within the world of Gamification. Which is why we’ve put t…

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The Psychology Behind Gamification - Changing User Behaviour

Psychology is present in any activity that requires thought, behavioural patterns and motivation, so just about everything. That means that gamificati…

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Bandersnatch: Gamification in Movies - Gamified Television

Black Mirror: Bandersnatch, looks to be the beginning of a big movement in Gamified home entertainment, which may just be the answer to Netflix’s stro…

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7 More Gamification Mistakes To Avoid

Gamification, when approached without any prior knowledge or research can lead to flawed decision-making and disastrous outcomes. Underestimating the …

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How your Branded Content can be Fun & Engaging Via Gamification

Between the complete saturation of marketing that consumers deal with on a day-to-day basis, and the overflow of local business competing against your…

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7 Gamification mistakes and how to avoid them

Unfortunately, gamification isn’t as simple as throwing some game mechanics at a task and hoping for the best. It is becoming abundantly clear that th…

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Fortnite's use of Hip-Hop culture - Video Games & Hip Hop Intersection

Intellectual Property has always being a legal topic that has been hard to truly nail down and define. With a gaming giant like Fortnite being the lat…

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Christmas Video Games - Gamify’s Top 10 Favourite

It’s Christmas! And Gamify is getting into the spirit of the season, by giving the gift of listing off our 10 favourite Christmas-themed video games. …

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