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Netflix Video Game Documentary - Scores High

Advergame: What Makes it Effective & Gets You The Most ROI?

Having a branded video game developed for the proliferation of your brand can seem like a daunting task. How do you convert your vision into a functio…

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The Gamification principles within Daniel Pink's Book, Drive

“Drive” is the fourth non-fiction book by Daniel Pink. The book was published on December 29, 2009 by Riverhead Hardcover. In the text, he argues that…

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Gamer Motivation Framework: Not all games are created equal (part 2)

We all know that the use of mobile devices isn’t just becoming a common practice among people of all ages but rather a strongly incorporated tool in a…

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Game Genre & Statistics: Not All Games Are Created Equal (part 1)

If there has ever been a myth that has been further debunked than any other in 2020, it is that of game campaigns only appealing to young males within…

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How to Make a Game without Coding

Want to make a video game but don't know how to code? Here are 5 top platforms that let you get started - for FREE, NO Coding required.  

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The 8 Steps to working with Gamify

Gamification marketing is a process. It isn't as simple as slapping your companies branding on a familiar game template and waiting for the numbers to…

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You vs Wild Netflix: The Gamification of Television Continues

"Every jungle, desert, mountain that I'm in... every decision is your decision. You're going to dictate what I do." - Bear Gryll’s 

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How to Boost Productivity at the Workplace With Gamification

Looking for ways to up your game when it comes to work productivity? Funnily enough, upping your “game” may just be the answer! (See what I did there?…

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How to Implement Multiscreen Advertising Strategies

People have been dividing their attention between screens at home from as far back as the laptop began to find it’s way into the living room, but the …

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Gamification for Better Business Outcomes - Motivating Users

Gamify’s video version of Neil Patel’s “How to use Gamification for better Business Results”

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Social Gamification, Mobile Apps, Personalization - Gamification 2020

Gamification has become mainstream fare for businesses, brands and consumers. It has found its way into groundbreaking science projects and presidenti…

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Gamify FAQs - Gamification For Advertising, Marketing

Today is “International ask a question day” (March 14th, look it up), so we’d like to take this opportunity to go over some of Gamify’s most frequentl…

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Gamification in 2020: Future of Immersive Technologies

Gamification Marketing, a term which was once being treated as a flash in the pan trend, may have had a shaky start but has since found it's legs and …

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How To Pitch a Gamified Campaign To Your client - Advergames Campaign

You’ve done the research, you’ve read up on the benefits of an Advergame campaign and how a partnership with Gamify can add another arrow to your quiv…

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Game Template vs Custom Built Game - Which is better?

So you want to include an advergame in your next marketing campaign… but should you use an inexpensive preexisting game template or do you need a more…

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The History of Gamification - Journey from 1896 to the 21st Century

Before the industrial civilisation was established, marketers were experimenting with ways to inspire loyalty in their customers. Over 100 years later…

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Gamification at Trade Shows: 13 Ways to Make it Work

So you’ve decided that for the upcoming trade show, you really want your kiosk to standout so to not get lost in a sea of mediocre stalls and setups t…

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Advergaming: How Video Game Advertising Helps With Consumer Engagement

Advergaming has been around for years, but it’s never been more popular than right now—and for good reason. More and more, consumers congregate online…

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What Video Games do to your Brain - Effects of Gaming

For those of you who have grown up hearing from their parents, “Don’t play that video game for too long, it’ll rot your brain”. Lets take a deep-dive …

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In Game Advertising - Gaming, VR, Pop Culture Intersection

An interesting moment at the intersection of digital entertainment, virtual reality, music, and gaming took place recently. It may just be remembered …

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Targeting Transformist Demographic For Gamified Marketing

A group of multi-generational consumers that are twice as likely to act upon the content they consume, why wouldn’t you focus your marketing efforts o…

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Five ways to enhance your advergame campaign for greater results

When doing anything in life, you want to yield the best results from your actions. When it comes to a gamified campaign it should be no different, you…

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Game Marketing Buzzwords - Advergaming, Transmedia, Brandification

The world of marketing through the lens of games, isn’t as simple as referring to any marketing venture as Advergaming. There are varied marketing opt…

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The Four Lenses of Game Making by Tadhg Kelly

For years, both games and their makers have been viewed through the lens of either gameplay or story. This has knowingly been an inadequate view until…

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Bartle Test of Gamer Psychology - Gamer Tests - Types of Gamers

When it comes to designing a gamified experience for your audience, there are things to consider beyond demographics. There is also a need to identify…

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The 10 Best Gamification Blogs to Follow For Gamification Trends 2020

If you’re at all like us here at Gamify, we love to keep up with the latest news and trends within the world of Gamification. Which is why we’ve put t…

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The Psychology Behind Gamification - Changing Users Behaviour

Psychology is present in any activity that requires thought, behavioural patterns and motivation, so just about everything. That means that gamificati…

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Bandersnatch: Gamification in Movies - Gamified Television

As the streaming service wars continue, Netflix has to be as innovative as possible if they wish to maintain a leading foot in the market race. Black …

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Gamification Mistakes: 7 More Things To Avoid

Gamification, when approached without any prior knowledge or research can lead to flawed decision-making and disastrous outcomes. Underestimating the …

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How your Branded Content can be Fun & Engaging Via Gamification

Between the complete saturation of marketing that consumers deal with on a day-to-day basis, and the overflow of local business competing against your…

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