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Gamify Blog

Mitchell Denton
Mitch Denton is the Content Strategist & Producer at Gamify. He was born to eat junk food and play video games. He gets to do both in the name of Gamify.

Mitchell Denton

Recent Posts by Mitchell Denton

The Psychology Behind Gamification - Changing Users Behaviour

Psychology is present in any activity that requires thought, behavioural patterns and motivation, so just about everything. That means that gamificati…

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Bandersnatch: Gamification in Movies - Gamified Television

As the streaming service wars continue, Netflix has to be as innovative as possible if they wish to maintain a leading foot in the market race. Black …

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Gamification Mistakes: 7 More Things To Avoid

Gamification, when approached without any prior knowledge or research can lead to flawed decision-making and disastrous outcomes. Underestimating the …

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How your Branded Content can be Fun & Engaging Via Gamification

Between the complete saturation of marketing that consumers deal with on a day-to-day basis, and the overflow of local business competing against your…

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Gamification Mistakes To Avoid: Prevent Waste of Marketing Dollars

Unfortunately, gamification isn’t as simple as throwing in some badges & leaderboards and hoping for the best. It is becoming abundantly clear that th…

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Fortnite's use of Hip-Hop culture - Video Games & Hip Hop Intersection

Intellectual Property has always being a legal topic that has been hard to truly nail down and define. With a gaming giant like Fortnite being the lat…

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Christmas Video Games - Gamify’s Top 10 Favourite

It’s Christmas! And Gamify is getting into the Spirit of the season, by giving the gift of a listicle, in the form of our 10 favourite Christmas theme…

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What's in store for Digital Marketing in 2020 To Influence Buyers?

As 2018 comes to a close and we reflect on what achievements we have reached in digital marketing, the time has come to look forward to next year and …

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How Gamification is helping you with last minute Christmas shopping

At this point in time, if you haven’t done your Christmas shopping you’re probably really starting to feel the squeeze (don’t worry, you’re not alone)…

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8 Technology trends set to transform e-learning

As we conclude 2018 and look forward to what lay ahead in 2019, lets assess which e-learning trends are going to gain traction in the year ahead.

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Gamify's Review on Brian Burke's Book on Gamification

Being both avid readers and big believers in Gamification enhancing menial tasks, of course we had to read Brian Burke’s “Gamify - How gamification mo…

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Mobile Gaming Market Makes Up More than 50% of the Global Games Market

Gaming has quietly infiltrated every area of pop culture and as a result has become a part of our everyday lives also. You don’t think so? Those games…

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Hospitality Industry and Gamification Are a Match Made in Heaven

Since Gamification’s humble beginnings, it has always lent itself towards the Hospitality industry, albeit the early days were full of trial & error. …

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What are Game Mechanics For A Successful Gamification Campaign?

Gamification is built upon game mechanics, proven to motivate and engage users. While I know that sole reliance upon game mechanics is not enough to e…

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How AI is changing the Digital Marketing Landscape

The machines are taking over and we couldn’t be happier. It’s “Name your PC” Day, Nov 20th (seriously, it’s a thing), and Artificial Intelligence is n…

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Why Retailers Should Consider Gamification to Boost Sales At Christmas

We’re fast approaching that time of the year when people argue over whether or not Die Hard is a Christmas movie, people overplay “All I want for Chri…

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Marketing Tips: Why You Need to Focus More on Consumer Intent

We’ve all been taught that to know your key demographic is to know your target audience, even the team here at Gamify are accountable for spreading th…

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The Reality of AR, VR and MR Technology

Being well at the backend of 2018, Augmented, Virtual and Mixed Reality have well and truly surpassed the murmurs to find that they’re currently at th…

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Top 10 games to play this Halloween by Gamify

It’s that time of the year, when you’re completely justified in locking yourself away from all the trick ’r treaters, putting on some scary movies and…

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10 Benefits Your Company Can Gain From Business Gamification

Gamification has been a general term that has continued to gain traction and popularity in a lot of different categories, one of the most shining exam…

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Is Activity valid compared to Engagement in Gamification?

This day and age, most Gamification structures have the intent of creating progression within the User Experience. So, what happens when Gamification …

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7 Things About Gamification Campaign Your Boss Wants To Know

“Wow, a gamified campaign sounds awesome! I'm just not sure how to get my Boss onboard”

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Gamification Campaign: What To Consider Before Commissioning A Game

You want to shake up your brand’s approach to marketing with a gamified campaign. You have an idea for a game that you’re excited about it and you bel…

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Buyer Behaviour - How Digital Marketing is Influencing It

Technology has made our lives both easier and busier in the same instance, we have become capable of doing more in our day-to-day lives at the cost of…

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How Gamification in Business is Helping Eradicate Unconscious Bias

Have you ever gone for a job that you felt you were perfect for but in the end found that you were overlooked for something that seemed rather trivial…

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10 Favourite Comic-Based Video Games for National Comic Book Day

This week is National Comic Book Day (Tuesday, September 25th) so Gamify would love to take this opportunity to shine a light on some of our favourite…

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Productivity Apps to Help You Stay Organized - Gamified Task Manager

So Procrastination Day was two weeks ago… Gamify missed the deadline for our list of the 10 Best Productivity Apps. So, as all the procrastinators say…

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Top 10 favourite games for National Video Game Day by Gamify

This week is National Video Game Day (Wednesday, September 12) and here at Gamify, we would be amiss if we didn’t take this opportunity to shine a lig…

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How to shoot marketing content with clients stress-free

    An account of Gamify’s time with Ken Duncan along with a pre-production checklist.     

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The Ultimate Cheat Sheet on Changing Buyer Behaviour Via Gamification

Psychology impacts nearly every aspect of a customer’s interaction with a brand from brand preconceptions to decision making and all the way through t…

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