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Gamify Blog

Mitchell Denton
Mitch Denton is the Content Strategist & Producer at Gamify. He was born to eat junk food and play video games. He gets to do both in the name of Gamify.

Mitchell Denton

Recent Posts by Mitchell Denton

You vs Wild Netflix: The Gamification of Television Continues

"Every jungle, desert, mountain that I'm in... every decision is your decision. You're going to dictate what I do." - Bear Gryll’s 

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How to Boost Productivity at the Workplace With Gamification

Looking for ways to up your game when it comes to work productivity? Funnily enough, upping your “game” may just be the answer! (See what I did there?…

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How to Implement Multiscreen Advertising Strategies

People have been dividing their attention between screens at home from as far back as the laptop began to find it’s way into the living room, but the …

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What Video Games do to your Brain - Effects of Gaming

For those of you who have grown up hearing from their parents, “Don’t play that video game for too long, it’ll rot your brain”, let’s take a deep-dive…

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In Game Advertising - Gaming, VR, Pop Culture Intersection

An interesting moment at the intersection of digital entertainment, virtual reality, music, and gaming took place recently. It may just be remembered …

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The Psychology Behind Gamification - Changing User Behaviour

Psychology is present in any activity that requires thought, behavioural patterns and motivation, so just about everything. That means that gamificati…

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Bandersnatch: Gamification in Movies - Gamified Television

Black Mirror: Bandersnatch, looks to be the beginning of a big movement in Gamified home entertainment, which may just be the answer to Netflix’s stro…

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7 More Gamification Mistakes To Avoid

Gamification, when approached without any prior knowledge or research can lead to flawed decision-making and disastrous outcomes. Underestimating the …

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How your Branded Content can be Fun & Engaging Via Gamification

Between the complete saturation of marketing that consumers deal with on a day-to-day basis, and the overflow of local business competing against your…

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7 Gamification mistakes and how to avoid them

Unfortunately, gamification isn’t as simple as throwing some game mechanics at a task and hoping for the best. It is becoming abundantly clear that th…

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Fortnite's use of Hip-Hop culture - Video Games & Hip Hop Intersection

Intellectual Property has always being a legal topic that has been hard to truly nail down and define. With a gaming giant like Fortnite being the lat…

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Christmas Video Games - Gamify’s Top 10 Favourite

It’s Christmas! And Gamify is getting into the spirit of the season, by giving the gift of listing off our 10 favourite Christmas-themed video games. …

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What's in store for Digital Marketing in 2021 To Influence Buyers?

As 2018 comes to a close and we reflect on what achievements we have reached in digital marketing, the time has come to look forward to next year and …

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How Gamification is helping you with last minute Christmas shopping

At this point in time, if you haven’t done your Christmas shopping you’re probably really starting to feel the squeeze (don’t worry, you’re not alone)…

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Gamify's Review on Brian Burke's Book on Gamification

Being both avid readers and big believers in Gamification enhancing menial tasks, of course we had to read Brian Burke’s “Gamify - How gamification mo…

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Mobile Gaming Makes Up Over 50% of the Global Games Market

Gaming has quietly infiltrated every area of pop culture and as a result, has become a part of our everyday lives also. Those games of Candy Crush you…

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Why Gamification in Hospitality is so effective

Since gamification’s humble beginnings, it has always lent itself towards the hospitality industry, the use of game elements to help make promotions, …

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What Game Mechanics are used in Gamification?

Gamification is built upon game mechanics, proven to motivate and engage users. While I know that sole reliance upon game mechanics is not enough to e…

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Why Retailers Should Consider Gamification to Boost Sales At Christmas

We’re fast approaching that time of the year when people argue over whether or not Die Hard is a Christmas movie, people overplay “All I want for Chri…

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Marketing Tips: Why You Need to Focus More on Consumer Intent

We’ve all been taught that to know your key demographic is to know your target audience, even the team here at Gamify are accountable for spreading th…

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The Reality of AR, VR and MR Technology

Being well at the backend of 2018, Augmented, Virtual and Mixed Reality have well and truly surpassed the murmurs to find that they’re currently at th…

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Top 10 games to play this Halloween by Gamify

It’s that time of the year, when you’re completely justified in locking yourself away from all the trick ’r treaters, putting on some scary movies and…

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10 Benefits Your Company Can Gain From Business Gamification

Gamification has been a general term that has continued to gain traction and popularity in a lot of different categories, one of the most shining exam…

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Gamification Campaign: What To Consider Before Commissioning A Game

You want to shake up your brand’s approach to marketing with a gamified campaign. You have an idea for a game that you’re excited about it and you bel…

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Buyer Behaviour - How Digital Marketing is Influencing It

The internet is a game-changer in every sense. Almost every aspect of modern life is in some way altered through the inclusion of internet functionali…

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How Gamification in Business is Helping Eradicate Unconscious Bias

Have you ever gone for a job that you felt you were perfect for but in the end found that you were overlooked for something that seemed rather trivial…

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The Ultimate Cheat Sheet on Changing Buyer Behaviour Via Gamification

Psychology impacts nearly every aspect of a customer’s interaction with a brand from brand preconceptions to decision making and all the way through t…

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What will Digital Marketing look like in 5 years - Predictions

In the ever-evolving industry of digital marketing, the need to have great foresight regarding what twists and turns lay ahead for your marketing jour…

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13 Reasons Why You Should Use A Video Game Marketing Strategy

In the modern marketing landscape, there are tried and true methods and flash in the pan strategies. The truth is, marketing is always evolving with t…

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