Recent Posts by John Shannon
Gamification has been proven to provide some positive results throughout many different departments of a company. At Gamify, we've seen some incredibl…
Gone are the days when the best way to market a business was through TV ads and direct mail. Today's marketers have far more effective options, includ…
Netflix has just announced a documentary that Gamify is already obsessing over!
Tesla has unveiled its new Model 3 and Model X cars simultaneously into both the physical and gaming worlds last week.
It’s currently Mental Health awareness Month, and with that in mind we wanted to take a moment to look at video game violence and the level of legitim…
There are many common myths and misconceptions surrounding gamification that can hinder its successful implementation as a marketing, corporate, or le…
Why mapping out campaign timelines and promotional dates is essential but few do it correctly. Below we'll go through the Top 4 steps we need to insur…
Games were originally created to motivate us to do things. This Power of "Fun" has changed the world many times over.
Having a branded video game developed for the proliferation of your brand can seem like a daunting task. How do you convert your vision into a functio…
Gamification marketing is a process. It isn't as simple as slapping your companies branding on a familiar game template and waiting for the numbers to…
Before the industrial civilisation was established, marketers were experimenting with ways to inspire loyalty in their customers. Over 100 years later…
If you’re at all like us here at Gamify, we love to keep up with the latest news and trends within the world of Gamification. Which is why we’ve put t…
3 Secrets to Marketing, in my Expert Opinion; 1. Have a Clear Customer journey broken-down into actionable steps. 2. Continually ask yourself "Can I a…
This day and age, most Gamification structures have the intent of creating progression within the User Experience. So, what happens when Gamification …
The Comedian and host of Full Frontal with Samantha Bee, is a driving force in the commentary on contemporary issues both in the US and around the glo…
Most digital marketing these days is implemented through websites, direct mail and various social network streams, however we’re always looking for th…
On June 26, 2018, Gamify’s Managing Director Tony Walden and myself (John Shannon, CEO), both made an appearance on Shark Tank Australia, in order to …
Gaming and Advertising! Gone are the days of one-sided advertising, today’s consumers are willing to give you feedback on their preferences and feelin…
