Recent Posts by Alex Mospanyuk
In today's world, almost everyone has heard of gamification. In business, it is recognised as a data-driven motivation and engagement strategy that ca…
Gamification has been used across a wide variety of business processes, from sales to training and recruitment strategies, and now, marketing has come…
The effectiveness of gamification within learning is no joke, or should we say, “it’s no game”.
Adding gamification into your live in-person or virtual event is no doubt a great way for your brand to have fun, and stand out from the competition. …
No one can argue over the power that social media has had in the last decade. With photos, videos, and marketing campaigns going viral, anyone can sha…
Gamification within business has seen strong, exponential growth in the last decade. Many companies have implemented gamification efforts amongst thei…
Gamification has been widely applied in marketing strategies over the years, yet it can take several forms. Forbes, in 2013 estimated that over 70% of…
Hyper-casual games have improved the mobile gaming experience in an unexpected way.
In this article, we’ll be going over the "8 Pillars of Successful Gamified Marketing Campaigns". After having done 1000's of campaign's we have boil…
You’ve done the research, you’ve read up on the benefits of an Advergame campaign and how a partnership with Gamify can add another arrow to your quiv…
The world of marketing through the lens of games, isn’t as simple as referring to any marketing venture as Advergaming. There are varied marketing opt…
Brand perception is how consumers view your brand and, although it can be influenced by you, it’s usually not without its challenges. What is understo…
This week is Ask a Stupid Question Day (Friday, 28th of September)… seriously, it's a thing. So, in keeping with the day I have a Stupid question of m…
At Gamify, we've discovered over time, across multiple case studies that we could identify consistent patterns being revealed in successful marketing …
