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Gamification Tactics for Marketers

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What will Digital Marketing look like in 5 years?

by Mitchell Denton
15/08/2018

In the ever-evolving industry of digital marketing, the need to have great foresight regarding what twists and turns lay ahead for your marketing journey is crucial in order to stay ahead of the game. This requires looking beyond the forecast for the next 6 months and setting your sights on what lays a few years ahead.

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8 Pillars Of Successful Marketing Campaigns

by Tony Walden
03/08/2018

At Gamify, we've discovered over time, across multiple case studies that we could identify consistent patterns being revealed in successful campaigns. Taking note of these regularities, our team has formulated "The 8 Pillars of Successful Marketing Campaigns" as a sign-off for our customers if they wish to partner with us. We guarantee results if our customers agree and adhere to these following 8 points.

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Why Gamification Marketing isn't just the “Next Big Thing”

by John Shannon
03/08/2018

Most digital marketing these days is implemented through websites, direct mail and various social network streams, however we’re always looking for the ‘Next Big Thing’ in campaign marketing, something to set our brand apart from other brands in order to stand out to our customer base. Gamification Marketing, a term which was once being treated as a flash in the pan trend, may have had a shaky start but has since found it's legs and has gone on to become the fastest and best ROI (return on investment) for marketing campaigns currently in 2018.

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Gamify gets in the Shark Tank

by John Shannon
30/07/2018

On June 26, 2018, Gamify’s Managing Director Tony Walden and myself (John Shannon, CEO), both made an appearance on Shark Tank Australia, in order to pitch Gamify and its valuation (video link at the bottom of page).

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13 reasons to use Gamification in your Marketing Strategy

by Mitchell Denton
26/07/2018

In the modern landscape of Marketing there are tried and true methods, flash in the pan strategies, misguided attempts and processes built on buzzwords. The truth is, marketing is always evolving with the world it inhabits.

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7 successful Gamification case studies and what made them so effective

by Tony Walden
20/07/2018

As the parent of any small child could tell you, turning an activity into a game is a great way to get them to participate in it. An example of this would be parents pretending that a fork is an aeroplane to get a child to eat, or they might use a song to get them to clean up.

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How China's WeChat and TENCENT having taken over the world with games

by Mitchell Denton
20/07/2018

China’s tech giant TENCENT poised to take over.

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How Gaming is taking Native Advertising to the Next Level

by John Shannon
20/07/2018

Gone are the days of one-sided advertising, today’s consumers are willing to give you feedback on their preferences and feelings toward your brand, but they won’t give up that information too easy. To start building the open exchange of information between brand and consumer, you’re going to have to play a little game.

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The Subtle Art Of Optimising Your Game Localisation

by Mitchell Denton
20/07/2018

As a marketer you need to first know your target audience and what action you want them to take.

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Chinas WeChat And How 2 Million Plays Per Day Suggest Games Work

by Gamify
11/07/2018

Gone are the days of one-sided advertising. Today, consumers are willing to give you feedback on their preferences and feelings toward your brand. But they won’t give it up too easily. To start building the open exchange of information between brand and consumer, you’re going to have to play a little game.

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