Banana Boat & Hawaiian Tropic partnered with Gamify in order to create a game campaign that not only informed customers but also incentivized them to know more about their products by being in the draw to win a paid trip to Universal Orlando Resort.
With an amazing prize organised for players,
the experience had to be fun, simple, and quick enough to keep players on their toes.
To give players the most brand engagement possible, we kept the game simple and the visuals beautiful. Players enter their details and shake the coconut tree. The amount of coconuts to fall signify entries in the draw to win.
The results of our campaign with these two incredible brands are a testament to a clear vision and simple execution. The teams kept their eyes on what was important and it paid off.
147,623
Plays
19,416
Social Shares
98.7%
Engagement Rate
130,783
Unique Players
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